Welcome to Part 2 of my awesome series and we’ll be discussing some more common mistakes made by Expert Authors when trying to build their brand and credibility. I see many authors making these mistakes, which costs them enormously going forward. You have to remember, as a bloggers, it’s very important to build your reputation […]
Avoid These 10 Mistakes as an Expert Author – Part 2 Read More »
My weekend blog post routine includes posting links to a handful of tools or great content I ran across during the week. I don’t go into depth about the finds, but encourage you to check them out if they sound interesting. The photo in the post is a favorite for the week from an online source
Which types of content do consumers of various ages want to see more of from brands? Do some content formats resonate more with certain age groups? To find out, HubSpot surveyed 3,010 consumers age 18 and older in Colombia, Germany, Mexico, and the United States. More than half of surveyed consumers age 54 and younger
The Branded Content Preferences of Different Age Groups Read More »
UPS Capital, a subsidiary of UPS (NYSE: UPS), has announced it will expand its finance offering for in-transit cargo for U.S. importers. The new options will increase the amount businesses can borrow from 70 percent to 100 percent of the supplier’s invoice. Repayment terms are also being changed, with importers having 90 days instead of
UPS Capital Announces More Funding for Small Business Importers Read More »
Heidi Cohen Interviews Julia McCoy New book: : Practical Content Strategy & Marketing Q: What’s your best piece of advice for readers looking to improve their marketing? Get your writing skills down. Great, engaging copy is the core of great content marketing—I can’t stress that enough! The basics of writing are critical, but easy
Practical Content Strategy & Marketing – Book Interview Read More »
Has America lost its fascination with the tech industry? An article that went viral on CNBC suggests that the bloom is very much off the rose. Fashioned as a letter from a disappointed dad to an misguided son, it blasts the tech world for its miscues over the past year, from frat-boy antics to a sometimes
You’ve seen a plethora of interactive content tools vie for your business, and it’s no secret why marketers embrace them. Use interactive content wisely and you: Solicit participation and inspire action Overcome form fatigue to collect meaningful user data Educate more effectively Appeal to mobile users Enable customers to help themselves Make your brand fun
Win Subscribers, Fans and Advocates with Interactive Content Tools Read More »
Welcome to 2018. I have just come back from a holiday with my family in Tenerife where we celebrated a new year. Whilst out in Tenerife, I was thinking long and hard about what I wanted my first piece of content to be for 2018 for my Warren Knight website. I then turned to Feedly
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FREE eBooks | Master Resell Rights Ebooks | Quality Private Label Rights Read More »
With almost 40 percent of the U.S. workforce identifying themselves as freelancers, working remotely from home is an employment practice no employer can afford to ignore. For employers, having teams work remotely from home comes with challenges, as well as many benefits. One of the biggest challenges employers of remote teams face is how to
9 Tips About Remote Workers You Can’t Afford to Miss (INFOGRAPHIC) Read More »
