Everyone uses email. It’s a fact of life that offers, specials, important announcements, invitations and special messages all arrive daily in our inbox. That makes email one of the most accessible places to reach customers. Email marketing is a blend of art and science. You need the technical know-how to make the system work the […]
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One of the biggest beliefs we hold at Kayak is that it’s a good idea to tell the truth, even when it hurts. We have put that idea into practice a lot the last couple of years, particularly when it comes to addressing ethical issues we see within our industry. Today, I’m laying out what
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Freelance writing is an exciting and interesting profession. This is because, as a freelance writer you’re directly involved in the sprout of businesses and companies both offline and online, by helping in communicating their ideas effectively through writing. This leads to amplified audience engagement, improved online visibility, increased ROI, and so on. However, your career
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Augmented reality. It sounds like a term that should be used to describe a science fiction movie. But augmented reality (AR) has become a force to be reckoned with in 2018. By definition, AR uses technology to superimpose computer-generated visuals on the user’s view of their real-world surroundings, which creates a composite view. It sounds
Search engine marketing is an ideal way for your small business to compete with larger competitors. And with the right techniques, you can use search engine marketing to rank higher in searches on Google, which can make the difference in whether a customer chooses your company over your bigger rivals. To find out the best tips
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By Michael Quoc Newspaper coupons may seem like a relic from the past, but coupons are bigger and better than ever. With the rise of the internet, digital coupons have become widely available on coupon websites, smartphone apps, and more. The majority of today’s consumers regularly use coupons, regardless of whether they make $250,000 or
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