Corporate Superpower: Turn Workplace Culture into a Superpower

Usefulness Content Freshness Tired of not seeing the connection between workplace culture and profits? Written by a 25-year experienced international management consultant, “Corporate Superpower: Cultivating a Winning Culture for Your Business” is the book for you. This book breaks down “workplace culture” into a simple framework that helps you understand how the pieces of your …

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This Man Took His Mercedes for a Service and Left the Dashcam On. This Is What It Recorded

Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek.  Some types of business relationships are based entirely on trust. Especially when you’re dealing with so-called experts. These, after all, are supposed to be people who know their stuff and would rather bathe in the detritus from …

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Trade “Find” For “Earn” to Become a Pro Blogger

“How can I find affiliates?” “How can I find guest posting opportunities?” “How can I find bloggers who will let me guest post on their blogs.” “How can I find business partners?” I read hundreds of these questions weekly on sites like the Warrior Forum and Quora. Classic new blogger or struggling blogger mistake; folks …

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Profit – How ‘Dolphin Tale’ Brought 800,000 Visitors a Year to Clearwater Marine Aquarium: CMO Bill Potts on Marketing Smarts [Podcast] : Marketing Podcast

Sign up to gain access to thousands of marketing resources! Don’t worry … It’s FREE! The nonprofit Clearwater Marine Aquarium in Florida specializes in the rescue and rehabilitation of sick or injured marine life. Not so long ago, the aquarium’s own financial health was poor, and the organization was dangerously close to shutting its doors. …

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New Report Finds Consumers Respond Best to Entertaining Social Ads, Not Discounts

So, with all the discussion around the misuse of social media data to manipulate users, do people trust social ads less as a result? You bet – according to the latest research from Sprout Social, in which they sought opinion from more than 1,000 social media users in the U.S., 27% of consumers say their …

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