SEO specialist joins York marketing agency Edge45

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York digital marketing agency Edge45 has appointed search engine specialist John Readman as non-executive director.

The appointment marks a significant milestone in the growth of the company which was founded by Colin Docherty in 2015.

Edge45 make their clients’ websites more visible on the internet to attract customers and generate sales.

Their digital marketing services include search engine optimisation, pay per click, conversion rate optimisation and social media advertising.

Employing a team of five, they have grown a large portfolio of clients across the UK including, Kopparberg, Glencor Golf and Langleys Solicitors, helping them to increase their website traffic and generate more income through online sales.

Agency with a difference

With a masters degree in mechanical engineering, Mr Docherty is shaping an agency with a difference.

Having worked with leading agencies on large accounts such as Superdry, Wilkos, Square Enix and Axa Insurance, he believes that the key to unlocking a team’s potential is caring equally for employees and clients.

He is focused on the wellbeing and development of his team, strongly believing that by providing a positive and supportive working environment and enabling the team to thrive, they will provide an unparalleled, customer focused service to clients.

As an advocate of these values, and with over 20 years’ experience of helping digital marketing agencies to grow, John will be helping to oversee the next stage of the business’s growth.

Growing agencies

John has already been responsible for the growth of several digital agencies including Summit Media and Search Laboratory.

He helped Search Laboratory grow from a small Leeds based agency to having offices in London and New York and working with many leading household names such as Asos, Boohoo, Superdry and House of Fraser.

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Colin said:

  • I am proud of how Edge45 has grown in the last four years and am ambitious about its potential for future growth, something which John will be a big part of – I am thrilled to welcome him to the board as a non-executive director.

    John brings significant experience and knowledge of the digital agency industry, coupled with an energy and passion that will greatly benefit the company and we are very much looking forward to working with him as we embark on the next stage of our growth.

John Readman, said his role “will be identifying opportunities to scale the business, helping them to go from the best in York to the best in the UK, and beyond.”



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