WASHINGTON, April 15, 2020 /PRNewswire/ — Due to the COVID-19, most of the businesses are becoming more reliant than ever on digital marketing. It includes several techniques to promote a brand, product, or service. Companies have been showing more interest in digital marketing and their innovative strategies. Industries from diverse sectors have understood the significance […]
Revenue operations is no doubt among the hottest trends in B2B marketing. Look at Twitter, for example, and you’ll see the hashtag #revops popping up more and more frequently. So why has revenue ops continued to gain popularity and traction by the day, and how can marketers reap its benefits? First, what is revenue ops?
Revenue Operations: Why B2B Marketers Should Adopt It Read More »
Marketing efforts alone are not sufficient to ensure you are reaching customers. Cross-device accessibility, especially on mobile phones and tablets, plays a major role in boosting the market presence of e-commerce companies. In fact, based on eMarketer estimates, Statista predicts significant growth in mobile e-commerce that may account for nearly 73% of e-commerce sales worldwide — $3.5 trillion – in 2021. The credit for
Why E-commerce Merchants Should Adopt It Read More »
Two years ago Coca-Cola scrapped its CMO role in favor of a chief growth officer, following the move by other Fortune 100 companies like Hershey’s and Kellogg. More recently, McDonald’s extinguished the role of CMO and created two new senior vice president positions – marketing and marketing tech. These growth-focused, highly data-driven, high-impact roles and
How to Adopt a Growth Mindset for Your Content Marketing Read More »
There can be a wide range of benefits to small accounts adopting RSAs if done properly. Please visit Search Engine Land for the full article. Source link
Small accounts and Responsive Search Ads – Adopt or not? Read More »
There’s been a barrage of insurtech products hitting the market for several years now, creating confusion for some agency owners trying to decipher what is relevant to them, how to implement these products and whether to wait for new agency systems. Regardless of the confusion, choosing to do nothing is not an option, according to
Why Agencies Shouldn’t Be Afraid of Insurtech and Need to Adopt It – Now Read More »
“Merchants should adopt a multilayered advertising strategy,” is the advice chief executive officer of Stack Influence gives to marketplace sellers. Speaking to Tamebay, Laurent Vincent chief executive officer of Stack Influence emphasised on the importance of sellers equipping themselves with an arsenal of advertising strategies in order to win in the online marketplace war. He
‘Merchants should adopt a multilayered advertising strategy:’ Stack Influence Read More »
“Merchants should adopt a multilayered advertising strategy,” is the advice chief executive officer of Stack Influence gives to marketplace sellers. Speaking to Tamebay, Laurent Vincent chief executive officer of Stack Influence emphasised on the importance of sellers equipping themselves with an arsenal of advertising strategies in order to win in the online marketplace war. He
‘Merchants should adopt a multilayered advertising strategy:’ CEO of Stack Influence Read More »
Looking to improve your email marketing process – and results? Check out these tips. Source link
Artificial intelligence (AI) has become one of the most talked-about topics in marketing lately. Depending on who is speaking, AI’s potential impact on marketing can vary dramatically. To some, AI is a tool which will help marketers improve performance, to others it’s the technology which will eventually replace us. But what do marketers think about
Why marketers are struggling to adopt AI – Econsultancy Read More »
