With most of the agency holding companies’ third quarter 2019 results in and the outlook for the remainder of the year relatively set in the minds of investors, it’s a good time to reassess the big picture for the agency industry. In my prior role as an analyst, whether bullish or bearish on the near-term […]
Agencies are proving resilient – and growth will accelerate Read More »
There is rarely a dull moment in agency and consulting life. Learning to juggle the needs of multiple clients and manage those relationships requires expertise, of course, but also loads of organization and attention to detail while never losing sight of client goals. Time management is easier said than done and must be ingrained in
‘Burnout is real’: Why successful agencies prioritize time management skills Read More »
We are living in a new age of data privacy regulation. When the General Data Protection Regulation (GDPR) came into force May 2018, it set a new standard for data protection regulation. Nearly 18 months on, what has this meant for marketers and advertisers who process personal data, as well as agencies tackling the in-housing
How can agencies compete in the new data-privacy landscape? – Econsultancy Read More »
from the coastal-elite-cops-now-complaining-about-coastal-elites dept California has become the first state in the US to ban facial recognition tech use by local cops. Matt Cagle has more details on the ACLU-backed law. Building on San Francisco’s first-of-its-kind ban on government face recognition, California this week enacted a landmark law that blocks police from using body cameras
Imagine this: Your company needs help securing higher organic search rankings, and it is perfect timing. You have just been contacted by what appears to be a great up-and-coming SEO agency, promising guaranteed traffic and results, and the price is finally within budget. Nothing to lose, right? Alas, things are rarely guaranteed in the marketing
Why Agencies Making Big Promises May Be Buying Bot Traffic to Your Site Read More »
I started my chat with Gurman Hundal, CEO of programmatic business MiQ, by asking him about the data challenges marketers are facing. Hundal reframed my question slightly – “If you’re a marketer, data is your opportunity and your challenge,” he said. On any other topic, this could have come across as the sort of hollow
MiQ CEO Gurman Hundal on the data challenge for marketers and agencies – Econsultancy Read More »
User experience design has been the center of attention for all companies working with UI/UX design. A user-oriented approach in web design assures high quality, simplicity, and navigation for websites. A well-designed user interface is a must. The notion of user experience design goes far beyond visual elements. It concerns the structure and the way
Top 6 User Experience (UX) Design Agencies for 2019 Read More »
I recently wrote a blog post that drew upon my eye-opening experience when I went client-side after a long(ish) career in agencies. The post received quite a response, largely positive, and it confirmed for me that many clients feel frustrated that they aren’t being truly understood. So I’ve written another, confident in the knowledge that
Even more things that I wish agencies understood about clients – Econsultancy Read More »
Healthcare marketing agencies offer contemporary marketing solutions. The solutions comprise of Search Engine Marketing (SEM), website design, Pay-Per-Click (PPC) advertising, content creation, social media marketing, Search Engine Optimization (SEO), and other services. FREMONT, CA: Gone are the days when traditional healthcare marketing strategies involved manual work to approach medical businesses to market their products. In
How Healthcare Marketing Agencies Help Medical Brands Grow Read More »
Since starting my own digital marketing agency in mid-2015, I’ve experimented with several SEO tools. I’ve tried them all — free, freemium, and paid. In some cases, I had to subscribe to a tool just because my client believed it provided the most accurate information about their website. Here’s the harsh truth: Not all SEO
5 Best SEO Tools for Digital Marketing Agencies in 2019 Read More »
