Social media networks started with the simple goal – connect people with their friends, colleagues, and family. But, this has changed a lot in the last few years. Businesses have become key players in the modern social media experience. This is especially true for Facebook. With billions of active monthly users, no business can afford […]
Facebook Page vs. Website: How to best allocate your time Read More »
Marketing budgets vary widely by industry, company size and business goals. Trying to figure out exactly how much you should be spending can be tricky – and if you ask 10 people what they think, you’re going to get 10 different answers. For example, the U.S. Small Business Administration recommends spending 7-8% of your company’s revenue
What Percentage of Your Revenue Should You Allocate to Marketing? Read More »
We recently conducted a survey of our audience to determine the key social media marketing trends and shifts of 2018. Here's part two of our report. Source link
As you formulate your business plan, one thing to consider is how you should spend the money you allocate to marketing. There are various types of marketing campaigns you can implement, from TV and radio ads, to online marketing, to utilizing organizations who staff marketing specialits. In my experience as a business owner, there are
Direct or Indirect? Options for Where to Allocate Your Marketing Dollars Read More »
BY GABRIEL SHAOOLIAN, MD AND FOUNDER, BLUE FOUNTAIN MEDIA Allocating marketing budgets is an eternal struggle for brands and marketing professionals. The number of ways to spend your money are seemingly endless, and the stakes are high. Over-allocate to the wrong channel and you can blow most of your budget on a marketing tactic that
How To Get The Most Out Of Your Digital Marketing Budget: Where To Allocate & Why Read More »
