Apples

Google and HTC Team Up to Challenge Apple’s iPhone

It looks like Google is bent on diversifying its businesses as it moves further into hardware. In fact, its latest billion dollar deal suggests the company is determined to stake its claim in the smartphone market which inevitably puts it on the warpath with Apple’s iPhone. Google’s intention to join the hardware fray could not […]

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What does Apple’s new ITP mean for marketers?

Smart Insights Alert: How will retargeting be affected by changes to iOS11 and macOS High Sierra Safari users? Apple is making massive waves again, this time in the advertising industry (but not in a good way for digital marketers). Apple has introduced ITP – Intelligent Tracking Prevention – for those using their Safari browser, a new

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Apple’s New iPhones Add Security, Imaging and Other Features Important to Small Business Users

Now your iPhone unlocks when you stare at it and charges up without plugged in. In fact, the three new iPhones introduced Sept. 12 include security, imaging and other features that might just make them perfect for small business users. iPhone X and iPhone 8 Models Apple (NASDAQ:AAPL) has updated the phone’s processor to an

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How Many Minutes it Took Dr. Dre to Get Apple’s Beats Billions

Dr. Dre ran into business partner Jimmy Iovine one day and asked him for feedback on a potential sneaker endorsement deal. In a quick conversation, they realized shoes were basic – anyone can endorse a shoe – but they needed to create something that represented Dre. “Speakers and headphones”, they both realized. That idea became

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Google responds to Apple’s Intelligent Tracking Prevention with AdWords tracking update

Starting this month, Google is making changes to the way it captures and reports on conversions in AdWords in the response to Apple’s coming Safari update. In June, Apple introduced Intelligent Tracking Prevention, an initiative aimed at limit third-party trackers from capturing cross-site browsing data, in the next version of Safari, coming out this fall.

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Apple’s Outrageous iPhone 8 Price Could Be the Beginning of the End

Rumors have it that Apple’s iPhone 8 will have a price tag of $999. Although some fans will undoubtedly pony up a grand each, millions will likely shy away. And that could be the beginning of Apple’s end. Although we’ve seen market worrying iPhone sales slumps before, things did rebound. But this time it’s different

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iphone8

New Feature on Apple’s iPhone 8 Might Delay Its Release

Apple has a history of being secretive about their products until they are launched. However, that does not stop leakers from revealing some details about them. Followers of the mobile phone industry expect the company to release their flagship phones in September, as they do every year. But recent details have emerged indicating that the

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