Overview Trend Briefing: Artificial Intelligence (AI) equips marketers with knowledge of perhaps one of the most prominent and exciting areas of tech innovation in 2017 – Artificial Intelligence. The guide was written by film and technology entrepreneur Steffan Aquarone, who has consulted and trained for big brands and spoken around the world on innovation, entrepreneurship […]
Share Tweet Share Share Share Email Robots are coming for your job! Run! As more chatbots enter the enterprise arena, as well as the retail industry, for customer service needs, this concept has morphed from fantasy into reality. Artificial intelligence (AI) has helped to swing the pendulum in favor of chatbots, along with other technology
Artificial intelligence has been predicted to change our future for some time now. Movies ranging from “Terminator” to Steven Spielberg’s “AI” have offered us contrasting visions of the future with artificial intelligence – at times terrifying and at times pushing us to new frontiers. We don’t have to contend with robots that look and act
The headlines say ad tech is dying or even proclaim that it’s dead. Consolidation is inevitable, no doubt, but I suggest that ad tech is evolving. Anyone who says that ad tech is dying is simply looking in the wrong place. Sure, buying and selling ads in squares and rectangles is becoming commoditized, and users
Imagining the possibilities of marketing and artificial intelligence Read More »
Are you embracing AI to improve your ad campaigns? Throughout the last year, artificial intelligence (AI) and its multitude of uses for marketing have become more and more obvious. While many brands were hesitant to explore the plethora of benefits it offers, 2017 is seeing brands dipping their toes into the AI waters, ready to embrace
3 Ways Artificial Intelligence Will Affect Marketing in 2017 Read More »
The era of Artificial Intelligence (AI) is upon us. More and more, computer systems will become able to perform tasks that previously required human intelligence, such as decision making, visual perception, and speech and language recognition. Marketing, like most other fields, will feel AI’s impact in several areas, including database marketing techniques, search queries and
The Artificial Intelligence Impact: Friend or Foe to Marketing? Read More »
In the recent few years, it has been observed that the capability of conventional growth drivers viz. capital investment and labor have been ineffective in propelling economic growth. These traditional growth boosters are losing their aura in the process of trying hard to sustain the continuous ascend towards success, witnessed in the yesteryears in most
Artificial Intelligence – Driving Factor in the Growth of Multiple Sectors Read More »
