According to Twitter’s Q1 2018 earnings report, video ads accounted for more than half of the $575 million advertising revenue it earned during the first quarter of this year. Twitter’s total revenue for the quarter was $665 million, a 21 percent increase year over year, and was split nearly evenly between its US market ($347 […]
Twitter attributes more than half of its $575M Q1 ad revenue to video Read More »
Suppose you’re in the market to hire a great copywriter. Suppose you’re in the market to become a great copywriter. What are the attributes of success? After spending many decades writing, editing and hiring/managing writers, here are 50 attributes of a great copywriter that stand out to me. What can you add to the list?
Recently, a number of major websites like Forbes, Entrepreneur, Inc. and Huffington Post started using nofollow attributes on their outbound links. This trend puzzles me. If you can’t trust the people adding links to their articles, they shouldn’t be writing for you in the first place. Even more disturbing is the fact that search engine
Stop! Think twice before using nofollow attributes on your website Read More »
When you’re attempting to build a ride-sharing startup in the shadow of industry behemoths like Uber and Lyft, being timid is not an option. Regardless of the uphill battle you may face, if a market opportunity presents itself, you have to take it. This is something that definitely holds true for startup Founder & CEO,
Ride-Sharing Startup CEO Shares 3 Attributes Of Resilient Entrepreneurs Read More »
The holiday shopping season is in full force. Etailers are hoping for big returns on their marketing efforts. But etailers often lose conversions due to missing title and alt attributes in product (and site) images. Title and alt attributes are important for usability as well as navigational and selling. The image tag is what calls
