It’s no secret that site speed is important for SEO. Not only is it used as a ranking factor by Google, but it’s also imperative for providing a good experience for users from the second they land on your site. A slow website and poor performance will impact user experience and accessibility, as well as […]
A 10-Step Process for Understanding Site Performance & Automating Speed Testing Read More »
Are you constantly putting off finding and implementing marketing automation software? We get it: automated marketing is a relatively new marketing solution that requires an investment in time and money to get off the ground. But there are a lot of benefits to putting marketing automation to work for your business — and a lot
In 2016, as we celebrated Askia’s 20th anniversary, we published our company’s vision, mission and values for the first time. If you’ve followed us over the past 3 years you will know that we have undertaken a series of major developments. In the process, we have moved away from “Askia software for surveys” to become “Askia
Automating insight : our revamped vision, mission & values Read More »
DevOps is no longer just an industry buzzword. It has become the standard development practice irrespective of the size of the business and across a range of industry verticals. The healthcare industry which historically has been a laggard when it comes to adopting new technologies is quickly catching pace and has started to see the
Automating HIPAA Compliant Hosting By Using DevOps – Gigaom Read More »
Procurement, or the process of purchasing and paying for goods and services an organization needs to carry out its business operations, is an essential component of virtually all businesses. Therefore, the efficiency of the procurement process has the potential to have a big impact on the organization as a whole. Attempting to manage your company’s
Top Benefits That Automating Procurement Management Offers Read More »
Have you ever watched a busy intersection without functional traffic lights? It’s a perfect manifestation of chaos. Vehicles headed in every direction without any sort of system, flaring tempers, incessant honking, or, worse, accidents. This is pretty much what a procurement process looks like without automated workflows in place. A typical procurement system has plenty
5 Benefits of Automating Procurement Processes in Your Company Read More »
This post is the second in a series about automating Google Ads to be more efficient with your time, without running the risk of over-automating. Last time we talked about automated rules and best practices for them. This time we’ll be discussing ad copy and keywords and ways to save time on the two biggest
What Works & What Doesn’t When Automating Ad Copy & Keywords Read More »
Business of all sizes exert considerable effort keeping track of what they spend and what they take in. And many have employees who travel to meet with customers and prospects in order to drum up business. Managing all of these expenses is a tedious, but important task. Though manually keeping track of it all could
We marketers have an affinity for shiny toys. Yes, we do—just admit it. We love cool technologies that promise us improved leads, higher conversion rates, and better prospects. As the CEO of a technology company, I’m also the first one to tell you that the ROI on many of those shiny new toys hasn’t panned
How Automating Manual Processes Can Improve Your ROI Read More »
When it comes to marketing, it’s no secret that social media is one of the most time consuming tasks your business needs to conduct. Plus, when you have a business to run, answering passive aggressive Tweets from customers is probably the last thing on your mind. As a result of the amount of time social media marketing
4 Rookie Mistakes to Avoid When Automating Your Social Media Read More »
