barriers

How agencies are helping CMOs break down barriers to digital transformation

“At this point, what isn’t digital?” said Jennifer Fey, the senior vice president of digital media for Firewood when asked how her global digital marketing agency works with clients undergoing digital transformation. “It’s easy to be glib about this, but really, everything we touch that may seem like an ‘old school program’ or be structured […]

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Governments Must Overcome Execution Barriers And Fulfill Their Promises

Governments Must Overcome Execution Barriers And Fulfill Their Promises

I recently had the pleasure of congratulating Chris Fechner on his appointment as the new Queensland government chief customer and digital officer, a position announced by Minister for Digital Technology Mick de Brenni late last year. Chris leaves behind the role of chief digital and product officer for Service NSW, which itself was only created

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HashiCorp breaks down the barriers to a simple and secure cloud

Many companies are still solving their security issues by building walls to protect sensitive information with barriers to prevent bad guys from getting in and data getting out. But with ever-increasing connectivity between devices, any effort to make an impenetrable security wall is defeated by a mind-boggling complexity of potential weak points. “You’re one API

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Breaking down the barriers to achieve break-through innovation

Three tools and tactics to inspire 10x thinking “Companies fail because they do the wrong things or they aren’t ambitious, not because of litigation or competition” – Larry Page, Google, 2013 The ability to innovate is one of the most important tools that any business has at its disposal. Whilst some businesses will be more

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How To Deal With the Barriers of Doing Business With Cryptocurrencies

In a world continuously pushing for complete security when it comes to financial transactions, cryptocurrencies may seem like the perfect tool. After all, cryptocurrencies are digital assets that require no supervision from a governing body to be transferred to another owner. Cryptocurrencies cut out the middleman in transactions by making sure that the transfer goes

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Google Unveils Stadia Game Streaming Platform and is Dead Serious About Eliminating Barriers and Making High-End Gaming Accessible for Everyone

Google CEO Sundar Pichai unveiled their Stadia game streaming platform at the 2019 Game Developers Conference in San Fransisco today. Stadia is designed to bring high-end gaming to Chrome and other devices and aims to eliminate the many barriers to gaming. It will likely be a subscription service similar to Netflix but focused on games

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Marketing Attribution Measurement: Barriers, Challenges, Channels

Marketers say technology and data challenges are the biggest barriers to successful marketing attribution, according to recent research from Ascend2. The report was based on data from a survey conducted in June 2018 among 226 marketing influencers. Some 43% of respondents rank applying technology as among the most challenging barriers to marketing attribution success, and

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Breaking Down Barriers to Implement Social Selling

Social media selling has emerged as an increasingly popular concept in the modern sales environment. Indeed, social selling can improve overall sales effectiveness. By affording salespeople the chance to leverage social media, forge deeper, more meaningful relationships with clients, reps establish themselves and their organisations as experts. For many companies, however, there are barriers in

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