Oh, Millennials. That unique group that seems constantly to be on marketers’ minds. What are they up to these days? They are shopping and engaging, but in ways different from previously generations, according to an infographic by MergeIn. Some 39% of Millennials post reviews of products or brands, and this generation is more likely to […]
Millennials’ Shopping Habits: Preferences, Behaviors, Trends Read More »
If you haven’t already heard, video content is an important consideration for all brands on social. Video is currently the most engaging form of digital content, in general terms, and predictions are that consumer appetite for video will only increase – according to Cisco, 75% of the world’s mobile data traffic will be video by
Facebook Releases New Report on Video Consumption Behaviors on Facebook and Instagram Read More »
Editor’s note: You may have missed this article when CMI published it last year. We’re sharing it now because it’s the time of the year when we like to talk cold sweets (and remind you about the qualities needed for creative content marketers.) Before we get into all that delicious content marketing stuff, let’s talk
The 3 Behaviors Driving the Most Creative Content Marketers Read More »
