Demographics, behavior, connections, interests, remarketing, look-alikes—the options are overwhelming. But overwhelming can be a good thing when it comes to paid social strategy targeting options. As social media networks get more cluttered and less favorable toward brands and publishers, effective audience targeting is essential. But where do you start? It may be tempting to get […]
The 2019 Stackie Awards kicked off this year’s MarTech Conference, an event that brought together the marketing technology community to honor its brightest stars. With nearly 50 entries submitted, five winners were announced by the conference’s Program Chair Scott Brinker. “I’m incredibly grateful to all of the companies who participate in The Stackies. It gives
Why is the availability of the new moto z3 so important for Verizon? Because this phone gives the carrier the first 5G-upgradable phone in the world. And while 5G testing and network availability have been announced by several carries, everyone is still waiting for 5G capable devices. The moto z3 will be available exclusively
Behold — The First Smartphone That Can Upgrade to 5G, moto z3 Read More »
If you think ours is not an omni-channel world, think again. The fact is we humans are using more and more channels to engage with everyone, including brands and marketers every single day. Just consider these stats: 15 years ago the average consumer typically used two touch-points when buying an item and only 7% regularly
Behold the Business Value of Omni-Channel Orchestration Read More »
