Here’s How to Use Twitter To Bolster Your Personal Brand With approximately 330 million active monthly users, Twitter remains one of the most effective tools for engaging with people, growing businesses, and building personal brands. Indeed, savvy Twitter users are adept at crafting a captivating profile and timely tweets to build brand awareness. It’s not […]
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Bing has partnered with airlines to provide a more comprehensive flight search experience, the company announced on Tuesday. It makes use of real-time data and direct integrations with airlines to facilitate flight search, comparison and booking. Why we care Bing’s flight search will look familiar to those familiar with Google’s flight search offering. The flight
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When you hear “connected community,” it’s natural to think of the internet. While the internet is undoubtedly a conduit for connections, the actual concept goes much deeper. From public safety and transportation to civic engagement and economic development, access and efficiency are at the root of connected communities. Learning how connected communities can bolster your business.
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Opening a physical store was an anathema for early-day, pure-play ecommerce merchants. Why take on the financial burden of leases, construction costs, and staff? But the ecommerce landscape has changed. Brick-and-mortar retailers are now omnichannel. They have endured through a combination of fewer stores and tightly integrated digital offerings, such as buy online and pick-up
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As a business owner, you must understand that creating awareness for your brand, product or services online and converting this awareness into actual product sales or service registrations are two different things. The latter entails that you have a compelling business structure that would convince potential customers into giving your product a trial and ensure
Private education institution, PSB Academy has appointed Happy Marketer, a Merkle Company, as its search agency. The length of appointment is for a year, with an option to renew another. The agency will work closely with the digital team within PSB to enhance SEO and user experience. This also helps the institution increase and improve its visibility
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In a Nutshell: Implementing a strong marketing strategy is key to standing out in the competitive world of financial advising. Marqui Management launched in 2017 with the mission to help financial advisors and other clients from a broad number of industries grow their businesses with impactful branding, marketing, and communications strategies. The company offers expertise
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Popular search engine optimization technology company Moz, Inc. has acquired Vancouver, Canada-based STAT Search Analytics for an undisclosed sum. The Seattle-based SEO company, which has provided powerful SEO tools and local search management services for nearly a decade, plans to integrate STAT’s rank tracking and SERP (search engine result page) analytics to offer its clients
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Real world examples of PR getting an account-based makeover You ride on the ABM train because your destination is results town. Life is all about the names on your account list that you’ve converted into customers and the revenue you’ve brought in from doing so. There’s a beauty to this kind of commercial simplicity! Although
