Boon

How Machine Learning Can Be a Big Boon for Your Small Business

Your business operates under a rock on an isolated island in the South Pacific. So you know artificial intelligence (AI) is the big thing today. AI assists consumers in their day-to-day activities with or without their knowledge. Consider services like voice assistance, online shopping, content streaming, and even texting. Machine learning (ML) is an application …

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Why smarter SSPs would be a boon to publishers and advertisers

Supply-Side Platforms are perhaps the most undervalued and inherently powerful links in today’s digital supply chain, and yet their current offerings do not fully reflect this strength. It’s high time that SSPs evolve their business models to become more than mere plumbing in the elaborate media-buying ecosystem. Doing so promises to deliver enhanced value not …

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Facebook’s ‘Clear History’ could be a boon for organic search marketing

Dubbed “Clear History,” a Facebook Newsroom post by vice president and chief privacy officer Erin Egan said that the upcoming feature will “enable you to see the websites and apps that send us information when you use them, delete this information from your account, and turn off our ability to store it associated with your …

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Shopify Adds Shipping Label Printing to Mobile App, A Boon for Small Businesses – Small Business Trends

Shopify (NYSE: SHOP) has introduced shipping label printing capability on its mobile app so you can fulfill orders directly from your phone. Shopify Shipping Labels on Mobile With the new update, users can create and print shipping labels as well as manage shipping workflows on Android and iOS devices. The new mobile features come after …

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