This is a guest post from Felix Langlet at Triggerbee. One of the most effective ways of increasing ecommerce sales is by using discount codes. Discounts help you increase your newsletter subscribers and win more first-time buyers. However, discounts mean less profit, making it a strategic dilemma for most store owners. In this post, we’ll […]
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The Google search algorithm, PageRank, is constantly undergoing updates that affect how indexed websites are penalized or rewarded for their search engine optimization (SEO) performance. As an SEO expert, avoiding penalties and reaping PageRank rewards should be top of mind. A successful SEO strategy is one that incorporates “white hat” tactics (strategies that abide by
White Hat SEO Techniques To Boost Your Website’s Ranking In 2020 Read More »
December 10th, 2019 Marketing Erica Perry Eighty-nine percent of B2B marketers look to LinkedIn for their lead generation efforts, many of whom report that the platform helps them generate two times (2x) the number of leads compared to the next highest social channel. Specifically helping drive these responses are LinkedIn’s Lead Gen Forms, which boast
5 Tips to Boost Your LinkedIn Lead Gen Efforts in 2020 Read More »
More than likely, you’ve heard the debate on whether it’s more worthwhile to invest in email marketing, or social media marketing, to turn leads into customers.
6 Brands That Used Social Media to Boost Their Subscriber List Read More »
If your business isn’t reaching its target customers online, you’re blowing a big opportunity. March 5, 2020 5 min read Opinions expressed by Entrepreneur contributors are their own. Inarguably, the purpose of spending weeks and months dishing out relevant content on your website is to make a profit. And if you’re like other site owners out
How Localizing Your Webite’s Content Can Boost Sales Read More »
Ready to take your online store to the next level in 2020? If you operate an ecommerce store through the platform BigCommerce, chances are you’ve spent hours researching the various apps on their marketplace. Online shopping provides consumers a convenient and less expensive way to purchase goods. Why is this important? By 2021, it’s expected
Best Bigcommerce Apps to Boost Sales and Conversions For 2020 Read More »
Our MarTech Minute briefs first appear in the MarTech Today daily newsletter. Click here to subscribe so that you can start your day “in the know” for all things martech-related. PARTNER UP. Identity resolution platform LiveRamp has launched Safe Haven, a permission-enabled data solution that makes it possible for brands, retailers and media networks to share
MarTech Minute: LiveRamp launches Safe Haven, mParticle gets $45M boost Read More »
Will you believe me if I say that the difference between mediocre and magnificent email marketing campaign results is – psychology? I understand you’re reluctant to believe that because it sounds rather simplistic. After all, isn’t email marketing almost a science already! You’ve heard of email finders, branded email IDs, clickbait subject lines, eye-candy email
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This is a guest post from Kevin Payne. Pay-per-click (PPC) advertising remains one of the most effective ways to get new leads and drive sales, so naturally, you want to optimize PPC ads for your company. For one thing, because a PPC campaign is centered on specific targeted keywords, you end up with more targeted
10 Strategies to Optimize Your PPC Ads and Boost Sales Read More »
Improve SEO Rankings tips – Undoubtedly, a website which stands at the top in search engine list will be the most viewed website and hence, will have high traffic. To bring your website on top it is important to keep up with SEO (Search Engine Optimization). Without SEO your website might not reach the desired
TOP 8 SEO TIPS TO RANK HIGH AND BOOST TRAFFIC Read More »
