Posted by kerryjones Many companies still don’t see the benefit of creating content that isn’t directly about their products or brand. But unless you have a universally interesting brand, you’ll be hard-pressed to attract much of an audience if all you do is publish brand-centric content. Content marketing is meant to solve this dilemma. By […]
I get it. You don’t want to be one of the millions of bloggers stuck in the land of sameness — indistinguishable as you parrot the same old advice everybody else does. You want your voice to be heard, and you want it to feel vibrant, fresh and new. But your blog topic feels threadbare,
8 Ways to Make Old and Boring Topics Feel New and Exciting Again • Smart Blogger Read More »
You have been invited to a meeting that would last really long. You cannot say “no” but secretly wish that someone calls your phone in the middle of that never-ending meeting and rescue you from the boring situation. Well, you can take the help of a human friend or use IFTTT, the versatile automation app
Schedule a Phone Call to Yourself and Politely Escape any Boring Situation Read More »
“This product is sooooo boring! How can I possibly write anything interesting about it?! This sucks. I hate my job and I’m going to go drive for Uber instead!” The last part may be a bit of an exaggeration, but we’ve all been there. After having worked with some mind-numbingly boring products and services over
How to Create Sexy, Interesting Content for a Boring Industry Read More »
The appeal of some products is obvious. It’s not hard to understand the attraction of an appetizing cheeseburger, a new action movie, or a revolutionary smartphone. Other products, however, have to work harder to explain the problem that they’re solving. Moreover, some industries serve fundamental needs in society—but don’t receive the kind of attention heaped
How to Market Boring Products: 11 Powerful Approaches Read More »
4 Ways to Breathe Life Into Your Boring Facebook Page Every business has a Facebook page, but most do very little with them. If you’re only occasionally updating your Facebook page – or just copying the same strategies as everyone else – you aren’t gleaning much value. It’s time to finally breathe some life into
4 Ways to Breathe Life Into Your Boring Facebook Page Read More »
The ability to excite and inspire is a critical ingredient for online marketing success. What are you doing today that will connect and engage viewers of your content? Boring industries don’t have to be boring. NBC built an entire series, “The Office,” around the daily doldrums of a paper company in Scranton, PA. Nine seasons,
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You know what’s awesome about freelancing? Almost everything. Pants are optional (mostly), pets make better coworkers than most people, and you can listen to Kenny G as loud as you like without fear of mockery or reprisal from colleagues. (Ahem.) Know what sucks about freelancing? Paying taxes. If you’re thinking of striking out on
The Freelancer’s Totally Fun, Definitely Not Boring Guide to Taxes Read More »
Whether you’ve been taking some well-earned time off this weekend or catching up on important work projects, I guarantee you’ve been less productive than the ever-busy Elon Musk. While the rest of us have been planning our barbecues and reading about Silicon Valley’s sexual harassment scandal, the founder and CEO of Tesla, SpaceX and The
You know it’s not realistic, right? Consistently creating super-engaging content that gets your audience’s pulse pumping, sends intellectual stimulation levels soaring, and generally blows the socks off readers every single time. I mean… it would be nice… sure. But it just isn’t realistically going to happen every time. Is it? Maybe it is, but you haven’t figured
3 Tell-Tale Signs Your Content Is Boring The Life Out Of People Read More »
