As proven by their 700 million monthly active users, Instagram is a popular social media platform for millennials. Because of their massive growth, wide reach, and strong influence over consumers, it is hard for any brand to ignore their power. However, launching a company on Instagram may not be as easy. If you are not […]
5 Effective Tips for Building Your Brand Using Instagram Read More »
After months or even years of beating on your craft, You aren’t getting the attention you deserve. No one seems to care. And It’s as though the more you blog, the more invisible you become. Traffic, shares and tweets? Zero. And it’s terribly annoying. The good news? You are not alone. You deserve to be
How to Build In Irresistible Brand Even if You Are a Newbie Blogger Read More »
When people said mean things about you as a kid, your mom told you to ignore them; When the same thing happens to you as a marketer, ignoring is not an option. A negative comment is like a candle. It may be harmless, but with the right triggers it can escalate quickly to a fire.
When many people think of marketing, they think of advertising. However, business leaders want their potential customer base to know more about who they are and what they do—more information than can be explained in a simple ad. Entrepreneurs want to be seen as experts in their field, and this can be achieved through content
6 Ways to Build Your Brand Using Content Marketing Read More »
In case you weren’t able to attend yesterday’s Twitter chat, here’s a brief recap of our #SMTLive chat on personal branding. We had a great discussion about the basics of building a personal brand, the benefits of devoting time and effort to your own brand and how to earn recognition in today’s digital age. Many people joined in to
If you read a piece of your company’s content out loud at a conference – with no introduction, and no attribution ‒ would the audience recognize it as yours? That’s the ultimate test of a brand “voice.” The conference challenge might be a bit unrealistic, but it’s still a worthy goal. Everything you publish should
Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. From Marketing Land: Questions are the center of great websites Jun 20, 2017 by Brian Massey When you’re optimizing a campaign or website, it’s easy to become fixated on… Please visit Marketing Land for
Marketing Day: Instagram Stories, SEO for brand protection & PPC strategies Read More »
I remember when having a personal brand was reserved solely for big-name celebrities. Back in the 90s, you had to be an Oprah-level figure to have your own discernible brand. But the Internet has changed that. It’s made personal branding viable for pretty much everyone, provided you put in the time and energy. That’s why
The Marketer’s Checklist for Establishing a Personal Brand Read More »
Every Resource You Need to Build a Kick-Ass Brand Online Published 05/31/2017 by Jayson DeMers | 2 Comments At the center of every successful business is a kick-ass brand, and these days, the best way to build a brand is through online resources; entrepreneurs have access to more tools, more people, and more
Every Resource You Need to Build a Kick-Ass Brand Online Read More »
We like to keep up with the latest tech – Twitter just released a great UI/UX update today and Facebook officially rolled out a new batch of Facebook Page Cover Videos (as opposed to still images). There were a few big brands this was rolled out for in April, but we’re glad to see that
