broader

Be prepared for broader tracking prevention adoption to shake up adtech

When you live in an earthquake state, you’re highly attuned to things that don’t matter elsewhere. You’re aware, for example, of the open shelving in your kitchen – is the stemware so attractively displayed there vulnerable to shattering in one fell swoop? Do you have a decent insurance policy? Does your flashlight even have batteries? …

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As part of broader privacy push, Google gives users more control over location data

One of the major themes of Facebook’s F8 developer conference and this week’s Google I/O is privacy. Location is a sensitive and central part of the broader privacy discussion. Survey data have repeatedly shown that users care about who gets access to their location data and want more control over it. Android has historically given …

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Report: EU antitrust unit exploring broader local search complaint against Google

The European Commission is asking local search competitors in Europe whether Google’s algorithm changes and other practices are hurting them, according to a questionnaire seen by Reuters. If the answer is “yes,” the EC could bring what would be the fourth antitrust action against Google. Two of those cases have yielded nearly $8 billion in …

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