“We’ve got a vegan burger going in Germany at the moment on a promotional basis,” says McDonald’s CEO Steve Easterbrook. “When you look at the whole meat substitute type ideas what will be interesting for us will be to see who is particularly interested in that. Is it an existing customer who wants just an […]
McDonald’s Is Seriously Looking At Offering Vegan Burgers Worldwide Read More »
Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek. Most people claim to be immune to advertising. Then, victims of startling coincidence, they all seem to buy the same things. Still, some ad messages fall to the floor like overly enthusiastic attendees at a rave. I wonder
Burger King Just Released an Ad About Death (Because, Hey, Burgers) Read More »
All right, you boogers. You wore me down. I got SO MANY emails from you saying, “stop just labeling your posts with numbers. It doesn’t make me want to click. Well, I get it. I guess. I’m not making this damned show for myself, so I’d better do what you tell me to do. I
Leonardo DiCaprio Buys a Lot of Burgers and Could Blockchain Remove Google From Ads? Read More »
Absurdly Driven looks at the world of business with a skeptical eye and a firmly rooted tongue in cheek. Is this a nothingburger? Traditionalists will worry. For them, you see, McDonald’s represents all that is quintessentially American: Speed, convenience and obesity. Yet McDonald’s is struggling. It can’t catch its breath as rivals have surged past
McDonald’s Just Rolled Out Radical New Burgers With Millennials’ Favorite Ingredient Read More »
