Business

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How to Create Effective LinkedIn Ads for Business

There is no social media site more important for creating a professional image and networking with others in your industry than LinkedIn. With more than 430 million members, including leaders from each Fortune 500 company, the site has become the go-to network for professional purposes. LinkedIn’s reach and reputation also make it an ideal place […]

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Think Net Neutrality Doesn’t Apply to Your Business? Think Again

People are under the impression that the loss of net neutrality only affects Silicon Valley — that’s wrong and here’s why PHOTO: Joshua Ganderson Yesterday we saw the day of action on net neutrality. Companies, activists and citizens weighed in on why net neutrality is a good thing — including here on CMSWire. Everything that

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Why Losing Employees to the Gig Economy Is Actually Good For Business

The idea of losing your employees to freelance side work seems pretty terrifying. After all, how can you compete with the freedom and flexibility that the gig economy offers? In the first 12 years of this century, income fell eight percent while rent went up by thirteen. Meanwhile, the average duration of unemployment has lengthened,

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Google begins rolling out messaging feature within Google My Business

Google appears to be rolling out a messaging feature to Google My Business customers. Both Mike Blumenthal and @AnthonyCGuzman posted that they and their customers are starting to notice the feature within Google My Business. This is a feature Google began testing in November of last year. Google has confirmed this is now fully rolling

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The Cost of Corporate Speak: How Business Jargon Negatively Impacts Organizations

Post sponsored by Rivier University By Brian Neese “Transformation,” “disruption,” and “millennials” topped a 2015 survey of business jargon terms that workers are sick of hearing. Unfortunately, these are just the latest entries in corporate speak, joining “low-hanging fruit,” “touch base,” “bandwidth,” and “innovation.” Business jargon, or specialized language used in the industry, has a

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Google tests a Google My Business dashboard within the web search results

Mike Blumenthal has reported that Google is testing a new way to get business owners to update their Google My Business listings. Google is now testing a feature that shows a business owner who is logged in to their account a miniature Google My Business dashboard when they do a search for their business name in

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