CabinetM

Adobe, WordPress, Google Docs lead CabinetM list of content marketing tools

Content marketing technology is the sixth most common layer of customers’ martech stacks, said Anita Brearton, CEO of CabinetM, a marketing technology management platform. And based on her company’s list, Adobe, Google and WordPress are the most common of that mix. “There is no longer a clean line between content marketing and marketing technology,” said […]

CabinetM CEO says companies do not have a handle on their marketing technology stacks

A-From MTT, Channel: Martech: Management, Features & Analysis, Interviews, Marketing Tools, SEO BLOG / Good To SEO

In 2014, after watching a number of companies with access to great technology still struggle to align their martech stacks with their their business objectives, Anita Brearton and her business partner, Sheryl Schultz, founded the marketing technology management platform, CabinetM. “We had this huge explosion of new technology in the market landscape, and people started

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