Catching

Many SMEs have catching up to do on the Internet – view

Today, 90 percent of Swiss consumers to use, according to the Internet, where over 70 percent of all customer contacts with their initial Online search. According to the so-called search engine optimization (SEO) for SMEs are of high importance. A on Tuesday released analysis of more than 18’000 Swiss SMEs-sites on behalf of the Swisscom …

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In the News: Catching Up with the Small Business Persons of the Year

We’d be remiss if we let National Small Business Week go without mentioning the event’s champions, as it were. Small Business Trends was able to catch up with the duo the U.S. Small Business Administration named the 2019 National Small Business Persons of the Year. They’re Jennifer and Jeffrey Herbert. They own Superstition Meadery, a …

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TV ad platforms have some catching up to do

Predictions about the future of TV abound – and with good reason. The average American spends early a third of their waking hours watching TV – roughly five times more than all social media activity combined. Since leading media platforms operating at the scale and complexity of full economies (compare Comcast’s revenue to Guatemala’s GDP), it’s worth …

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Why The Trade Desk’s unified ID may be catching on

In the quest to improve cookie ID matching, the efforts by the Advertising ID Consortium and the Interactive Advertising Bureau (IAB)’s Tech Lab’s DigiTrust have attracted a lot of the attention. But major demand side platform (DSP) The Trade Desk points out that its emerging unified ID is a third, separate initiative, even though the …

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How Email is Catching up with the Modern Workplace

Remember that weird feeling when Google Docs first launched, and you could see your colleague editing your words right in front of you? If you’re like me, your first reaction was “Seriously, you think YOUR phrase is better than mine? OK… yeah, it kinda is.” Or the moment you realized you would never have to …

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