CCPA

Nearly 90% of consumers would choose ‘do not sell’ personal data under CCPA, study finds

Two recent surveys sponsored by BritePool show a high level of consumer concern about privacy and, if given the option, that a majority would decline to allow online publishers to sell or transfer their personal information. CCPA, which takes effect on January 1, requires sites governed by the statute to include a prominent “Do Not […]

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IAB & IAB Tech Lab Release CCPA Compliance Framework for Public Comment | Business

NEW YORK–(BUSINESS WIRE)–Oct 22, 2019– IAB and the IAB Tech Lab are asking publishers, technology intermediaries, ad agencies, brands, data companies, and all other participants in the digital advertising supply chain to provide input on the draft framework by November 5, 2019, after which the trade bodies intend to release a final version for companies

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IAB releases draft ‘CCPA Compliance Framework’

After having strongly criticized CCPA, The IAB has released a CCPA Compliance Framework for publishers and martech companies. The document, similar to the trade group’s GDPR compliance framework, has received input from multiple stakeholders, lawyers and other experts. It’s “intended to be used by those publishers who ‘sell’ personal information and those technology companies that

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IAB & IAB Tech Lab Release CCPA Compliance Framework for Public Comment | Business & Finance

NEW YORK–(BUSINESS WIRE)–Oct 22, 2019– IAB and the IAB Tech Lab are asking publishers, technology intermediaries, ad agencies, brands, data companies, and all other participants in the digital advertising supply chain to provide input on the draft framework by November 5, 2019, after which the trade bodies intend to release a final version for companies

IAB & IAB Tech Lab Release CCPA Compliance Framework for Public Comment | Business & Finance Read More »

GDPR vs. CCPA: Data Privacy and US Marketers [Infographic] : MarketingProfs Article

In less than three months, “California’s GDPR”—the California Consumer Privacy Act (CCPA)—will be come into effect. How are those two data-privacy regulations—CCPA and the European Union’s General Data Protection Regulation—similar? How are they different? And do you need to comply with CCPA? As in the case with GDPR, CCPA—which draws from the data-privacy standards set

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IAB warns of ‘unintended consequences’ as California AG unveils CCPA enforcement regs

California Attorney General Xavier Becerra has just published proposed regulations (.pdf) that will fill in many blanks and much of the practical detail for CCPA, which is set to take effect next year in California but will have nationwide impact. The regulations seek to clarify and provide guidance to businesses on how to comply with

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CCPA will take effect in about three months but will consumers really care?

The California Consumer Privacy Act (CCPA) goes into effect on January 1, 2020, but it won’t be enforced until July. There has been much hand-wringing, anticipation and attempts to dilute the legislation by industry. Anticipating a major change The consensus among marketers and experts is that CCPA represents a major shift for U.S. digital privacy

CCPA will take effect in about three months but will consumers really care? Read More »

Five things you need to know about the CCPA, California’s GDPR-like law – Econsultancy

In less than five months on January 1, 2020, a landmark consumer privacy law will go into effect in California. The California Consumer Privacy Act, or CCPA, has been likened to the GDPR and is similar to the sweeping EU law, at least in spirit. The CCPA is important because California is the world’s largest

Five things you need to know about the CCPA, California’s GDPR-like law – Econsultancy Read More »

With 6 months to go until CCPA kicks in, confusion and growing uncertainty prevail

Last week the Association of National Advertisers (ANA) strongly reasserted a position it articulated last year in favor of national privacy regulation. The trade organization is also calling for preemption of current and pending state privacy laws – especially the California Consumer Privacy Act (CCPA), which is set to take effect six months from today. 

With 6 months to go until CCPA kicks in, confusion and growing uncertainty prevail Read More »

How has the California Consumer Privacy Act (CCPA) changed data privacy in the US? – Econsultancy

2018 was the year of GDPR: the General Data Protection Regulation, a comprehensive update to privacy laws enacted by the European Union. The legislation, adopted by the European Parliament in 2016, formally came into force on the 25th May 2018, and the months leading up to GDPR’s enforcement saw businesses and marketers across the world

How has the California Consumer Privacy Act (CCPA) changed data privacy in the US? – Econsultancy Read More »

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