Challenged

Retailers challenged to drive traffic through social media, marketing

Christian retailers attending the CPE International in Murfreesboro, Tennessee, sat in on presentations on topics ranging from search engine optimization to inventory management. Chris Rainey encouraged attendees not to be overwhelmed by social media but to take advantage of the big two, Facebook and Instagram, in raising awareness of their store. He offered four steps–plan, …

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The Challenged Customer

PatternPictures / Pixabay Our customers (and us) live in worlds characterized by information overload, rapidly changing circumstances, increasing demands, rising management expectations, scarcer resources, increasing scale, disruption, distraction, and complexity. It’s impossible to avoid feeling overwhelmed, unbalanced, and distracted. Getting things done, getting the support and resources to move forward is increasingly difficult. They must …

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SEO 101

A Guide for the Technically Challenged

SEO 101: A Guide for the Technically Challenged Published 07/18/2017 by Jayson DeMers | 0 Comments Search engine optimization (SEO), to the outsider, is a frustrating, complicated mess. Google doesn’t publish how its algorithm works (though it does give us helpful hints), and there are hundreds of independent, technical variables that can determine …

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