August 7, 2017 Entering in the PPC world can be intimidating: there’s the terminology to grasp, there’s the formulas to memorize, there’s the clients to manage, there’s the reports to build, there’s the numbers to check and recheck, there’s the client industries to understand… The checklist, notes, and post-it reminders seem endless. Then to take […]
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What goes into making a really good email? The team at Campaign Monitor paired up with Really Good Emails and produced an infographic that answers the question. The checklist includes tips for how to write subject lines and preheader text, craft a good footer, and incorporate dynamic content and personalization. It also highlights the technical
Email Checklist: From Subject Lines to Footers and In-Between Read More »
‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(‘ ADVERTISEMENT ‘); } }); }); Local SEO has a lot in common with traditional SEO. However, in some ways, it’s completely different. One of the major differences between local SEO and “regular” SEO is how you target customers. For example, when doing local SEO
A Complete Local SEO Checklist Read More »
I remember when having a personal brand was reserved solely for big-name celebrities. Back in the 90s, you had to be an Oprah-level figure to have your own discernible brand. But the Internet has changed that. It’s made personal branding viable for pretty much everyone, provided you put in the time and energy. That’s why
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Whether for the first time or the tenth, reducing the ramp up period when onboarding a new SEO agency is going to save you time and money. Plus, an effective onboard process lays the path to a productive partnership. There are two parts to effectively onboarding a selected new agency: 1. Educating your agency about
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There are two ways to succeed in content marketing: Be the first one to break a story. Or be the best one to tell it. The latter is where a 10x content happens. By providing content 10x better than what is currently out there for a certain topic. Apart from offering a great product/service, content is
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