Conquering China is the Nirvana for businesses seeking to grow internationally. Everyone wants a piece of it, but why have so few businesses taken advantage of it? This article by the China Australia Events Association (CAEA) and Lead Creation explores: Why the Chinese market is such a challenge The drivers behind China’s growth and why […]
How To Break Into China – The Biggest and Toughest Market In The World Read More »
The artificial intelligence community received a major boost recently with SenseTime’s history-making funding round. The Chinese startup recently announced that it has raised $600 million in funding, a feat that has made SenseTime the most valuable AI startup in the world. A Bloomberg report also pegged the company to have a $4.5 billion valuation, easily
Key trends on how brands are building trust in China As we have just updated our China Digital Marketing Strategy Guide, Lei Chien, the author of the guide, has produced the article below on how brands are building trust in China and outlines the key trends to take be aware of. 1. The Latest Trends
Latest in China – How Brands Build Trust Through Transparency Read More »
The rise of the Chinese economy has produced a number of cheap and high-quality goods. Entrepreneurs can make a fortune by importing and selling products from China online. However, you need to use the right strategies and tactics. Otherwise, you can suffer massive loss of capital and miss out on opportunities. Use the steps below
Steps to Importing and Selling Products from China Online Read More »
Cross-border ecommerce sales into China are expected to reach more than $100 billion by the end of 2017, according to data from eMarketer. That’s a significant increase from the $78.5 billion in sales from 2016. These latest figures are part of a growing trend of importing to China, which could lead to plenty of potential
Ecommerce Sales to China Will Exceed $100 Billion by Close of 2017 Read More »
After rejecting Chinese investment from Alibaba Group Holding Ltd founder Jack Ma (馬雲) and China’s largest search engine, Baidu Inc, Jose Lin (林思吾), founder of Taiwanese software company Awoo International, earlier this month collected about US$1 million from Silicon Valley entrepreneurs as part of his bid to make the nation’s software businesses known internationally, he
‘Sunflower entrepreneur’ and Awoo founder talks business without China Read More »
How to start planning your Chinese marketing strategy China: it’s the market everyone wants a piece of. With over 1.5 billion people, your target market is here, even if you aren’t. But, entering the market doesn’t make it just start raining money. Download our Bussiness Member Resource – China Digital Marketing Strategy Guide Our China
How to get started with Digital Marketing in China Read More »
Share Tweet Share Share Share Print Email We all know the lure of China’s consumers for retailers and merchants of all stripes and sizes operating across the globe. Gathering wallet share of hundreds of millions of young, urban and newly flush Chinese consumers as they search online for goods and services is increasingly attractive for
China is the world’s largest ecommerce market, making it a popular choice for brands looking to expand into new markets. One of the major differences between China and the western market is that Google doesn’t dominate the search market. In fact, on desktop Google only has a 5% market share and this is even lower
At a recent Gateway17 event in Detroit, small businesses learned more about the products in demand from Chinese consumers and some tips on marketing to them. But you can also learn about selling to Chinese customers by studying international brands like KFC. The fast food chain is the largest of its kind in China. And
What KFC Can Teach Small Businesses About Success in China Read More »
