We are definitely under a digital transformation at Chipotle, says Chipotle CEO Brian Niccol. Chipotle is in the midst of a digital and innovation revolution that is starting to see results. “Our digital business is up dramatically and the good news it’s also incremental so the total business is up,” said Niccol. “You have to […]
We Are Definitely Under a Digital Transformation at Chipotle, Says CEO Read More »
Chipotle is moving in a digital direction, with their digital business up 48 percent over last year. The company has introduced a new app, digital lines, digital pickup shelves, and a mobile pickup window in an effort to create a “frictionless experience” for its customers, according to Chipotle CEO Brian Niccol. Brian Niccol, Chipotle Mexican
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Here are the notes from the Chris Brogan Media broadcast for 12/14/17. (You can watch this on my Facebook account). The goal of these posts is that there are trends and ideas here that might impact your business now or soon. Think on the stories here and look for ways to adjust your business accordingly.
