What Cision’s acquisition signals for customers, martech industry
Media software conglomerate Cision has entered a definitive agreement to be acquired by private equity firm, Platinum Equity. The transaction is valued at approximately $2.74 billion, said Cision. The company will go private once the deal is closed. Cision’s media monitoring services are widely used by public relations and marketing firms to monitor media presence. […]
What Cision’s acquisition signals for customers, martech industry Read More »