Clickbait

Facebook cracking down on ads with clickbait headlines, sensationalized language

Channel: Social Media Marketing, Facebook, Facebook: Advertising, Facebook: Marketing, Facebook: News Feed, Social media marketing, Social Media Marketing: Advertising / Good To SEO

In May 2017, Facebook announced it was doing more to demote ads that included shocking, disruptive or malicious content. On Wednesday, the company announced it was expanding its efforts in this area by further reducing distribution of — or disapproving — low quality ads. Marketers using less than credible ad content will need to reconsider […]

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SearchCap: Google My Business dashboard & API, class action awards & clickbait

Channel: Industry, SearchCap, SEO BLOG / Good To SEO

SearchCap: Google My Business dashboard & API, class action awards & clickbait – Search Engine Land Thanks to Our Sponsor Source link

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Let’s face it – clickbait works. Here’s how to use it to your advantage

All Things SEO Column, Channel: SEO, SEO BLOG, SEO: Content & Writing / Good To SEO

Let’s face it – clickbait works. Here’s how to use it to your advantage – Search Engine Land Thanks to Our Sponsor Source link

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These Researchers Studied 1.67 Million Clickbait Headlines. What They Found Will Totally Shock You

SEO BLOG, Wire / Good To SEO

I am shocked–shocked!–to find out that clickbait headlines are being used on the Internet. There’s an academic study. A trio of researchers from the University of Mississippi and the University of Oklahoma say they analyzed 1.67 million Facebook posts that had been posted by a total of 153 media organizations. As described in their article, “Diving

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Where Clickbait, Linkbait, and Viral Content Fit in SEO Campaigns – Whiteboard Friday

SEO BLOG / Good To SEO

Posted by randfish When is it smart to focus on viral-worthy content and clickbait? When is it not? To see fruitful returns from these kinds of efforts, they need to be done the right way and used in the right places. Rand discusses what kind of content investments make sense for this type of strategy

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7 Tips to Score More Clicks Without Clickbait Headlines

Publishing, SEO BLOG / Good To SEO

Want to drive droves of traffic to your social posts? Use clickbait headlines. Want to potentially annoy your followers and readers? Use clickbait headlines. That’s the catch-22 that so many modern marketers face when it comes to their content. They don’t want to contribute to the clickbait epidemic, but they know that a snappy title

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