Client

How To Kick Off & Maintain A Healthy CRO Client Relationship

agency client relationships, client relations, Conversion Rate Optimization, CRO, SEO BLOG / Good To SEO

August 25, 2017 Kicking off any type of relationship can be overwhelming. A conversion rate optimization (CRO) relationship is no different. You have many different aspects to juggle when you’re beginning and maintaining these relationships, including: Verticals Industry types KPIs Client personalities Site structure The list goes on and on. We’re always striving to […]

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The Experience Of A Client Services Intern

Internship Experience, SEO BLOG / Good To SEO

August 17, 2017 My experience with Hanapin gave me high standards for future employers and taught me why your colleagues are the most important part of your job. This summer I was a Client Services Intern at Hanapin Marketing for 10 weeks. Although it was my first experience as an intern, it set the

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5 of the Biggest Client Communication Mistakes an Agency Can Make

Digital Marketing, SEO BLOG / Good To SEO

Communications is a tricky business. On the one hand, there are more avenues than ever to spread your message. Social media and blogs have joined traditional advertising to give voice to brands from every industry imaginable. Which is great. The trouble is, now companies are expected to communicate often, and communicate well. Every misstep and careless message is

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5 Steps To Landing Your First Client As a Freelancer

5 Steps for Landing Your First Client as a Freelancer

Personal Growth, SEO BLOG / Good To SEO

Starting off a career as a freelancer – whether you work in web design, web development or content writing – is not easy. One of the most challenging parts of freelancing is figuring out how to get a client in the first place. It doesn’t matter how experienced you are… sometimes it’s really hard to establish yourself in a

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4 Necessary Steps to Land Your First Client

SEO BLOG, Startup / Good To SEO

How does a new business get its first client? originally appeared on Quora – the place to gain and share knowledge, empowering people to learn from others and better understand the world. Answer by Drew Reggie, Entrepreneur + Writer, on Quora: Successfully starting a new business is about minimizing risk, which means keeping startup costs

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Influencer Marketing Ain’t Easy: 5 Client Questions

Agencies, SEO BLOG / Good To SEO / 2 Comments

The client conversation around influencer marketing is changing. When agencies first began pitching influencers as part of a brand’s social strategy, they spent a lot of time answering “what?” and “why?” But as a recent study by Tomoson Research shows, influencer marketing is now “the fastest-growing online customer-acquisition channel—beating organic search, paid search and email marketing.”

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What Your Client Needs to Know Before Launching a Brand Advocacy Program

Agencies, SEO BLOG / Good To SEO

Clients rely on agencies for their expertise. It’s important to be a guiding light for the brands you work with in developing big initiatives, like the launch of an advocacy program. Having a tight circle of advocates is crucial in fortifying your client’s reputation and extending their reach to new and receptive audiences. I’ve learned

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4 Principles of a Successful Client Onboarding Process

SEO BLOG, Strategy / Good To SEO

Hans / Pixabay Making sure that your client onboarding process is successful is crucial for any service company. When done well, your onboarding process is the mechanism through which your business development and/or sales team does an elegant handoff to your service delivery people. This instills confidence in your offering, and makes your new customer

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Best Practices for SEO Client Prospecting

SEO BLOG / Good To SEO

Yuralaits Albert | Shutterstock.com The dream of any SEO expert is to be constantly called upon to open web traffic floodgates for clients. Below we discuss how you could attract these clients and give them what they want. If you are starting out in the SEO business, it’s likely you’ve run the gamut trying to

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Client Relationships — What to Do When Things Go Wrong (FS220)

SEO BLOG, The Fizzle Show / Good To SEO

If you work with clients directly there’s a very good chance you’re going to have to deal with some shitty situations. Clients asking for late refunds Clients delaying payment for waaaaaaay too long Customers leaving bad reviews on Yelp, Etsy or something like it Clients changing requirements in the middle of a project Client taking

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