Cohort

Branch launches cross-channel cohort analysis for app marketers

A-From MTT, Channel: Martech: Analytics & Data / Good To SEO

Marketers need to understand users’ behavior across platforms, and Branch is launching a new cross-platform, cross-channel cohort analysis on Thursday that it says provides a quicker way to do that. Based in Redwood City, California, Branch began as a provider of intelligent “deep-links” that linked from an email, mobile web site page or in-app ad […]

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Improve paid search lead-gen with cohort analysis

SEO BLOG / Good To SEO

Improve paid search lead-gen with cohort analysis – Search Engine Land Thanks to Our Sponsor Source link

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What is Cohort Analysis in Google Analytics?

Analytics, Google Analytics, SEO BLOG / Good To SEO

You might’ve noticed some features in beta under the Audience tab. One of those beta features is Cohort Analysis. I started looking at this analysis because I was curious. As is often the case with Google Analytics, it wasn’t evident right away. So that’s why I thought I’d delve into it a bit more and try

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