combines

Google Ads Introduces New Reports, Removes & Combines Old Ones

Google Ads Introduces New Reports, Removes & Combines Old Ones

Google Ads is rolling out a new set of attribution reports which are said to be simpler and more intuitive. Previously known as ‘search attribution’ reports, the new ones will simply be called ‘attribution’ reports. These reports are vital to tracking the success of Google Ads campaigns as they provide information about paths that lead […]

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Google Maps ‘Mix Transit’ Combines Biking And Ride Sharing With Public Transit

Traveling from one place to another? Even if you know the commute you’ll at least look once at the Google Maps app to make sure you are on the right track. That’s the extent of Google Maps integrated into our lives, although, there could be days when it puts you in the middle of a

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How Beauty Bay’s new website combines content, commerce and awesome UX – Econsultancy

Beauty Bay, the independent online beauty retailer, has recently revamped its website in a bid to become a ‘digital-first’ brand. The move comes in conjunction with wider changes in the brand’s culture and identity, based on market research Beauty Bay undertook in 2018. Ahead of changes made in the US last year, Retail Times reports

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Media Direct, the Parent Company of DigDev, Now Combines Data Marketing Services with Social Media

DEERFIELD BEACH, Fla. (PRWEB) March 20, 2019 DigDev, a global media solutions provider, assists businesses in leveraging their social media presence with formidable data marketing services. Data marketing helps to target the right audience by segmenting them in various categories right from political affiliations to gender, age, marital status, income, demographics, etc. With nearly

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DigDev Direct Combines Postal & Email Marketing Services

DEERFIELD BEACH, Fla. (PRWEB) March 08, 2019 DigDevDirect is a multi-channel partner for data and digital marketing services based out of Deerfield Beach, Florida. With combined prowess of email marketing and postal records, clients can now address a wider customer base to expand their business reach. DigDev goes deeper in collating data from reliable

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Firm Combines Email Services With Social Media And Digital Ad Buying 03/04/2019

DigDev has devised a service to help brands place social media and display ads using its email data. Clients can upload data from DigDev Direct to social media sites, applying the same matching profiles they use for targeting email campaigns, the company says. They can also use the email data when buying programmatic advertising, eliminating

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Oracle Data Cloud combines Grapeshot and Moat acquisitions for a pre-bid ad filter

In April, Oracle bought Grapeshot, which scans web pages for ad-oriented brand safety. In April of last year, it bought ad verification and measurement service Moat. On Tuesday, Oracle Data Cloud announced Pre-Bid by Moat, which assesses inventory for viewability and invalid traffic before an ad is programmatically bid. The new solution will be made

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