The bottom line is: Keeping your customers informed is important but only if what you have to say is important to them. Gail Gardner of GrowMap.com is sharing her experience: Ecommerce stores I’ve bought from for years and others I’ve only used due to shortages of food staples are sending their customers email messages. If […]
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How do you market your business on social media during Covid-19? It’s a tough question that we don’t have all the answers for. But as people around the world are adjusting to the new normal of social distancing, small business owners and social media managers are scrambling to pivot campaigns, adjust content calendars, and come
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As a leader, it’s important to understand the goals and vision of your company. It’s arguably even more important to convey that information to your employees, who play a huge role in turning those goals and vision into reality. Strong lines of communication ensure everyone is on the same page, leading to greater growth for
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Congratulations! You’ve just raised your first, or even your subsequent, series of funding. You’ve probably spent months working with lawyers, stakeholders, existing investors and your now current investors to land that coveted batch of capital. So, now what? It’s time to share this news with the right people, at the right time and in the
Survey reporting isn’t a prescribed formula. You need a way to present your findings in a meaningful way that caters to the audience at hand. To do so, many marketers create a presentation and a report. A presentation can provide need-to-know insights in a quick, informative way. Meanwhile, a report can provide a deep-dive of
To communicate effectively with your freelancer, it’s helpful to first understand some general guidelines and common differences between freelancers and employees. From there, you’ll want to keep lines of communication open, be clear about expectations, and stay responsive throughout your project. Here are some other helpful things to keep in mind. 10 Dos and Don’ts
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How Do We Communicate in the Digital Age? monroviaweekly Context of communications like emotions and nonverbal cues are often neglected. By Terry Miller. Thousands of years ago, human beings communicated … Source link
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Too many people take networking for granted when it comes to building their business. Looking back, my business wouldn’t be where it is today without networking. The people in my network have always been there to provide tips, advice, opportunities and leads that help me grow my business. I believe in giving back just as much as
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The next consumer-powerhouse generation can be summed up in just one letter: Z. And though its youngest members might be just now becoming teenagers, Gen Z makes up 26% of the US TV audience—the largest segment of our population. Unfortunately, marketing to this younger audience isn’t easy. For one, it’s made up of tech-savvy digital
Communicate Constantly with Your People — Going far beyond an annual “state of the agency,” I not only maintain a true open-door policy but also schedule regular all-agency meetings. I also try to attend each morning’s trending social media topics meeting so that I can guarantee face time with every employee each day. I had the pleasure of
