Communicating

Twilio study finds consumers prefer email and text when communicating with brands

Cloud communications platform Twilio has released a new study that found consumers prefer email and text when talking to brands, despite a wide selection of channels. The survey, which includes responses from 2,500 global consumers, also concluded that despite negative consumer sentiment toward how businesses approach communications, they are more likely to reward businesses that …

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What3words Is A Clever Way Of Communicating Position Very Simply, But Do We Really Want To Create A Monopoly For Location Look-ups?

from the word-in-your-ear dept The BBC News site has one of those heart-warming stories that crop up periodically, about how clever new technology averted a potentially dangerous situation. In this case, it describes how a group of people lost in a forest in England were located by rescue services. The happy ending was thanks to …

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Communicating to Clients & Stakeholders in a Constantly Changing SEO Landscape

Posted by KameronJenkins When your target is constantly moving, how can you keep your clients informed and happy? Raise your hand if you’ve ever struggled to keep up with all the changes in our industry. Go ahead, don’t be shy! Even the most vigilant SEOs have been caught off guard by an algorithm update, changes …

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Communicating Search to the C-Suite: From Rank to Revenue

If growth is indeed everyone’s job within an organization, then everyone needs to understand the importance of search marketing. No other discipline has delivered growth in such a profitable and sustainable manner over the past decade. Google handles more than 1.3 trillion searches each year, 51 percent of all traffic to websites comes via organic search, …

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10 Expert Tips for Finding and Communicating with Your Ideal Customers

Your marketing plan is only going to be effective if you’re able to bring in customers who are actually relevant. So you need to set up systems for finding ideal customers and bringing in new leads that are tailored to fit your specific audience. Here are tips from members of the online small business community …

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Communicating with Empathy in the Digital World [Podcast]

Marketing Podcast with Nick MorganPodcast Transcript This week on the Duct Tape Marketing podcast, I speak with Dr. Nick Morgan. He is one of America’s leading experts on communication and is the founder and CEO of Public Words. As a communication coach and theorist, he has worked with leaders in the public and private sectors …

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Transcript of Communicating with Empathy in the Digital World

Back to Podcast This transcript is sponsored by our transcript partner – Rev – Get $10 off your first order John Jantsch: Has technology in the virtual world that we live in made it easier to communicate or harder? Sure, in some ways it’s made it easier to have distributed staff and have clients all …

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