Communicating

10 Expert Tips for Communicating with Current and New Customers

Communicating with customers is a key part of any marketing strategy. But it’s not just about marketing to new customers. Your strategy should also focus on retaining current customers and turning them into enthusiastic brand advocates. Here are some expert tips from members of the online small business community to help you shape your strategy. …

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Which Colors are Best for Marketing Depends When Communicating

We all realize that colors can have different effects on our mood, and marketers have been using this in branding and advertising since the profession began. Just think about how we describe emotions using colors: feeling blue, seeing red, green with envy etc. Leveraging how colors can affect emotions is vital for the success of …

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Marketing Day: Communicating to the C-suite, B2B tech buyers & an AI-first world

Here’s our recap of what happened in online marketing today, as reported on Marketing Land and other places across the web. Please visit Marketing Land for the full article. Source link

The enterprise business of SEO: Communicating to the C-suite

Today, I want to focus on and provide insights into a common SEO challenge that is vitally important to personal and professional success: how SEOs can communicate the performance of the organic channel more effectively across their organization and in the boardroom. As competition for digital marketing budgets intensifies in 2018, it is essential that success …

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