Companys

How To Determine Your Company’s Strategy For Values-Based Consumers

How To Determine Your Company’s Strategy For Values-Based Consumers

SEO BLOG /

Brands’ moral, social, and political values are now a core issue for most customers and employees. Unfortunately, companies lack a systematic values strategy, leading to high-profile flubs. My new report, “Interactive Tool: Determine Your Company’s Strategy For Values-Based Customers,” features a Q&A tool that helps firms make conscious decisions about how much to bring moral, […]

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Are You Micromanaging Your Company’s Financial Tasks?

Accounting & Budgeting, payroll /

There are aspects of running a business many entrepreneurs would prefer to avoid, but they have to be done by someone. For example, 86% of small business owners take on at least one financial activity for their small businesses, according to a recent survey from QuickBooks and Kelton Global. Most (80%) business owners do this because

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Happy 15th birthday to Google Maps, the company’s second most important product

SEO BLOG /

Google Maps is probably the company’s second most important product after Search. One of the more remarkable things about it is: a $63 billion company like Uber would probably not be possible without it. Refreshed app, new features. There’s also the fact that Google Maps has more than one billion monthly active users and can

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Outgrowing Your Office? 13 Tips to Find Your Company’s New Home

Management, Small Business Growth /

As your business grows, you may find that your original office space no longer suits your needs. Whether you’re currently working from home and want a real headquarters, or renting a space that isn’t big enough for your growing team, it’s time to begin your search for your next office. To help make this process

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When you Google your company’s name — do you like what you see?

SEO BLOG /

In business, reputation counts for a lot. And its constituent parts, the contributing factors, are many and complex, from the opinions that customers form about your products or services, to the manner in which you interact with your various stakeholders, to your corporate governance and ethical practices – they all play a role. Reputations are

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AirDroid Business Helps You Control All Your Company’s Devices

Technology Trends /

If your business is using the Android platform, AirDroid Business will help you control all your company’s devices remotely. The company says the solution it provides gives small and medium-sized businesses an alternative to enterprise-grade solutions. When a small business has to adopt an enterprise-grade solution, the benefits don’t necessarily outweigh the disadvantages. They’re complex,

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