Connection

Agencies Find Connection & Build Better Strategies to Lead Clients, Not Follow

As marketing agencies, owners and professionals, oftentimes we feel like we’re in this #agencylife alone. That’s partly due to the trappings of entrepreneurship or working in a small business. But there’s a certain allure to being your own boss and having an outsized impact on what we achieve for ourselves and for our clients. Agencies

Agencies Find Connection & Build Better Strategies to Lead Clients, Not Follow Read More »

LinkedIn Adds New Connection Invite Filtering, Helping to Streamline the Process

When it comes to using LinkedIn for lead generation, what works best is creating what I call “context for a conversation”. If you want to see real, meaningful success on the world’s largest B2B-themed professional network, you need to find ways to engage your ideal clients and prospects in 1-on-1, personalized conversations using LinkedIn invites

LinkedIn Adds New Connection Invite Filtering, Helping to Streamline the Process Read More »

LinkedIn Adds New Connection Invite Filtering, Helping to Streamline

When it comes to using LinkedIn for lead generation, what works best is creating what I call “context for a conversation”. If you want to see real, meaningful success on the world’s largest B2B-themed professional network, you need to find ways to engage your ideal clients and prospects in 1-on-1, personalized conversations using LinkedIn invites

LinkedIn Adds New Connection Invite Filtering, Helping to Streamline Read More »

Announcing the Newest Kissmetrics Connection: Facebook Audiences

Kissmetrics Populations lets you track key segments of your user base. In just a few steps, you can track user activity, marketing performance, and product engagement. And now we’re making it even better. With our latest iteration, you can connect a Population to a Facebook Custom Audience for even greater targeting and tracking in Kissmetrics.

Announcing the Newest Kissmetrics Connection: Facebook Audiences Read More »

Your Employees Don’t Need Rewards, They Need Meaning and Connection

Almost every company in the United States has organizational change wrong. They believe “culture” is about having a list of values. Culture is not about having a list of values. Nor is leadership about charisma. The reason organizations fail at their primary task (which is delivering value and delighting customers), is because they fail to

Your Employees Don’t Need Rewards, They Need Meaning and Connection Read More »

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