Finding a great video backdrop is one of the most important parts of the production process. There are a lot of different elements that go into finding the perfect spot. Here are 6 things to consider before choosing an interview location for your video shoot. 1. Get Permission First Before thinking about the stylistic approach […]
6 Considerations When Choosing a Video Backdrop for Your Interview Read More »
Aspiring entrepreneurs have two options when they decide to pursue the American Dream of business ownership: start one from scratch or purchase an existing business. Many companies start with an entrepreneur’s great idea, such as Uber, the app that connects people looking for rides with independent contractor drivers who often charge lower rates than traditional
– Four Considerations Before Obtaining a Business Acquisition LoanSmall Business Trends Read More »
Starting a business is a major life decision, so while you’re thinking about this bold new direction in your life, you may be tempted to make other life decisions—in other areas of your life. For example, if you’re in a serious relationship, you might consider proposing and getting married; after all, being married while building
7 Considerations If You’re Starting a Business While Married Read More »
The logical way to think of hiring software is considering what product is going to best solve the pain points that your recruiting team has. Unfortunately, a product-focused culture that mostly considers features and potential for customizations can miss the big picture. It can create a sales-driven culture where sales reps click-through demo bullet points.
Facebook recently announced that they’re conducting a test of a new News Feed format which would remove direct Page posts from the main News Feed. This would mean your main feed would predominantly become updates from friends and family, with posts from Pages you follow available on a separate ‘Explore’ feed. An example of how
3 Key Considerations in Facebook’s Latest News Feed Tests Read More »
From Instagram Stories to Snapchat Discover, vertical video is proving itself a robust new medium that is defining the aesthetic practices of native content for phone screens. We’ve previously covered the vertical video basics regarding location selection and composition. For the final article in this series, we’ll take a step back and explore the possibilities, new traditions, and
3 Key Considerations for Creating Stand-Out Vertical Video Content Read More »
The last time you made a video for social media, did you keep mobile users in mind? For the majority of businesses, the answer to this question would be “no.” Social media is already mobile-optimized after all—why should your social video not automatically be optimized for mobile? As it turns out, there are several important
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