In January 2017, Gary Illyes from Google published a document on the Google blog explaining how crawl budget works to webmasters and SEOs. He has now updated the document to make clear that AJAX (i.e. XHR) calls, can and will consume a site’s crawl budget.  The clarification. The update (in italics added here) reads, …
Google confirms AJAX (i.e. XHR) calls consume crawl budget Read More »
With an annual spending power projected to hit $1.4 trillion by 2020, it’s no wonder millennials are a hot topic for marketers all over. More than ever, businesses must tailor their content strategies to appeal to millennials—but how do you effectively market to and engage this group? Typecast as lazy and entitled social media addicts …
How Millennials Consume Content (& How to Better Engage Them) Read More »
Chances are you have one or more devices within arm’s reach. Don’t worry you’re not alone! 71% of Americans sleep with or next to their smartphone according to Bank America research. We live a 4+ screen world. We’ve got smartphones, tablets, computers, televisions and e-readers. Table of Contents Depending on your age, location and/or lifestyle, …
How We Consume Content Now (And What It Means For Your Marketing) [INFOGRAPHIC] Read More »
Information is flowing around us all the time. Sensationalized headlines on trendy stories peek at us from the sidebar of Facebook. Enticing hashtags beckon us to discover their meaning. One news story leads to another, and another, and another. Within minutes of getting online in the morning, you can find yourself falling down the rabbit …
As bloggers, we create a significant amount of content. But most of us consume a significant amount of it as well. In an industry that uses strategies such as SEO, social media marketing and email marketing as key tools, we need to stay up to date with changes and trends so we can keep growing …
5 Tips to Help You Consume Content More Productively Read More »
Chart of the day: 44% of people use social media as their news source Many blame Millennials for the decline in newspaper readership. It’s not that millennials are not interested in the news it’s just they consume it different compared to baby boomers and some Gen Xers do. Instead, they use social media to keep up with …
