In the beginning of 2019, people were tweeting pictures of razors submerged at the bottom of their toilet bowls. No, this wasn’t a wacky teen challenge to make dads late for work. It was a protest against Gillette’s latest advertisement, one that confronts toxic masculinity.
Should Your Brand Use Controversial Advertising? 10 Examples to Help You Decide Read More »
Enlarge / The Pentagon in its natural habitat—Arlington, Virginia—in 2018. Amazon is continuing to fight the Department of Defense over a $10 billion contract, as the Pentagon has completed its review of the deal and determined once again that it was correct to award the entire project to Microsoft. The DOD launched bidding for the
Pentagon’s review of controversial $10B contract was a sham, Amazon claims Read More »
Controversial former trainee Han Seo Hee has confirmed she’s dating Jung Da Eun. Though Han Seo Hee previously denied rumors she was in a relationship with Jung Da Eun, she’s now stated she is in a relationship with the former ulzzang, who’s known for a past appearance on ComedyTV‘s ‘Allzzang Generation 7‘. On October 7, Han Seo Hee stated
Controversial former trainee Han Seo Hee confirms she’s dating Jung Da Eun after denial Read More »
Controversial former trainee Han Seo Hee denied rumors she’s dating a woman. On October 5, rumors online alleged Han Seo Hee was currently in a relationship with Jung Da Eun, who’s known for her past appearance on ComedyTV‘s ‘Allzzang Generation 7‘. The rumors began after photos of Han Seo Hee and Jung Da Eun on a vacation
Controversial former trainee Han Seo Hee denies rumors she’s dating a woman Read More »
Zao went viral in China this weekend for its realistic face-swapping videos, but after controversy about its user policy, WeChat restricted access to the app on its messaging platform. Users can still upload videos they created with Zao to WeChat, but if they try to download the app or send an invite link to another
YouTube chief executive Susan Wojcicki has defended the right of the platform to host “offensive” and “controversial” content, as she set out steps the platform is taking to remove material that it deems to violate its policies – and impacts its relationship with advertisers. In a letter to YouTube creators, Wojcicki set out her view that
YouTube chief defends right to host ‘offensive’ and ‘controversial’ content Read More »
Interactive Advertising Bureau Europe has launched a new version of its controversial guidelines that have embroiled the adtech industry in a General Data Protection Regulation data-breach investigation. Two months ago, the UK data watchdog, the Information Commissioner’s Office, called out the IAB’s Transparency and Consent Framework for being “non-compliant” under GDPR, Europe’s data privacy law. The
IAB launches 2.0 version of controversial adtech standards Read More »
Trivago said it is working with its largest advertisers, including Booking Holdings and Expedia Group, on changes that could eventually cause it to eliminate a controversial “relevancy assessment,” introduced in 2016, that wreaked havoc with Trivago’s financial performance. In its second quarter financial results announcement, Trivago stated “we have recently been working with our largest
Trivago Could Kill Controversial Ad Feature That Caused Its Fortunes to Plummet Read More »
Marketing controversial products or services—such as cannabis, cosmetic surgery, cryptocurrency, political issues, and firearms—involves more than following the rules. The legal and ethical landscape in such markets is dynamic and in flux, continually creating new hurdles and challenges for marketers. At the same time, those obstacles can fuel creativity and opportunity. The challenge is to
Marketing in Controversial Markets: How to Build Trust Read More »
Twitter will implement new warnings on tweets from high-profile users which violate its rules, while also reducing their reach. Source link
