As traditional marketing methods become less effective, companies are realizing the need for more relevant and authoritative content This shift in strategy is fueling the rapid growth of the content marketing industry, which is projected to reach $412.88 billion by 2021, according to Technavio. But with all the buzz about the possibilities of AI, many …
Can AI replace human copywriters in digital marketing? Read More »
The online world is dynamic and constantly evolving… The tactics that hold the high ground today, will lose effectiveness tomorrow. But in spite of this volatile nature, one thing remains the sine qua non of online success – content. However, the question remains whether there’s a type of web content that is one-size-fits-all? The answer is NO. Big …
4 Reasons Why Copywriters and Graphic Designers Should Collaborate Read More »
‘); $(‘#scheader .sc-logo’).append(‘ ‘); $(‘#scheader’).append(”); $(‘#scheader .scdetails’).append(‘ ‘+cat_head_params.sponsor+’ ‘); $(‘#scheader .scdetails’).append(cat_head_params.sponsor_text); $(‘#scheader’).append(‘ ADVERTISEMENT ‘); } }); }); Good quality content is incredibly important to modern SEO and providing user value. That’s why any copywriter, whether working on an agency or freelance level, should understand the importance of keywords and the research behind them. I’ve met …
Posted by BrianChilds Welcome to the newest installment of our educational Next Level series! In our last episode, Brian Childs shared a few handy shortcuts for targeting multiple keywords with one page. Today, he’s back to share how to use Google Analytics to measure the SEO impact of your content. Read on and level up! …
SEO for Copywriters: Tips on Measuring SEO Impact – Next Level Read More »
