High-spending customers tend to be more engaged with retail brands’ email campaigns, according to recent research from Bluecore. The 2019 Retail Email Benchmark Report was based on data from more than 3.26 billion emails sent by brands between April 2018 and March 2019. The more shoppers spend with a brand, the more likely they are …
Retail Email Engagement and Spend Level: A Correlation Read More »
Online and offline consumer conversations are largely separate. That’s the conclusion of a large, recent study from Engagement Labs, which affirms earlier data and analysis by the company, as well as others. Analysis of conversations about 500 brands. Engagement Labs performed what it describes as “a comprehensive analysis, lining up the week-to-week trends for the …
Report: There’s almost no correlation between online and offline consumer conversations Read More »
We live in an era of vanity contrived by likes, comments, shares, followers and more. But how do they impact your Search Engine Optimisation (SEO) efforts? To be honest, the consensus is tough to nail down. That’s where we turn to the experts. Everyone seems to have their opinions and various studies have resulted in …
2019 Social Media And SEO : Correlation OR Causation • Experts Talk, Featured • WeRSM Read More »
Posted by rjonesx. Correlation studies have been a staple of the search engine optimization community for many years. Each time a new study is released, a chorus of naysayers seem to come magically out of the woodwork to remind us of the one thing they remember from high school statistics — that “correlation doesn’t mean …
Using a New Correlation Model to Predict Future Rankings with Page Authority Read More »
There is a significant correlation between fast mobile page load times and ranking toward the top of Google’s mobile search engine results pages, according to recent research from Searchmetrics. The report was based on an analysis the load speed of pages for thousands of US organic mobile search results ranking in positions 1 through 15. …
There Is a Correlation Between Mobile Page Speed and Search Rank Read More »
Posted by randfish In an industry where knowing exactly how to get ranked on Google is murky at best, SEO ranking factors studies can be incredibly alluring. But there’s danger in believing every correlation you read, and wisdom in looking at it with a critical eye. In this Whiteboard Friday, Rand covers the myths and …
