Counterfeiters

Amazon’s Project Zero launches to help brands fight counterfeiters

Amazon has introduced a new three-pronged approach to reduce the volume of counterfeit products on the site. Project Zero is an invite-only program for Amazon sellers that will enable automated protections, a self-service removal tool and a product serialization process to help brands fight back against fake products. Automated Protections. Amazon’s new automated protections process …

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New Levi’s Lawsuit Sheds Light on the Ever-Growing Sophistication of Counterfeiters — The Fashion Law

Imagine that you head online in search of a pair of vintage-looking Levi’s, which have swiftly emerged as the latest must-have jeans, thanks to the resurge of retro styles on the runway and redone denim a la Vetements. Bloomingdales has sold out of your size, but you locate the exact same pair on what appears …

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