Press release content from Business Wire. The AP news staff was not involved in its creation. Click to copyhttps://apnews.com/Business%2520Wire/175765757051400ab55d67466e36e5a9 ST. PETERSBURG, Fla.–(BUSINESS WIRE)–Apr 8, 2019–Triad®, the leaders of digital retail…
Experiential marketing isn’t new. In fact, over the past few years, we’ve seen brands big and small work hard to create events and experiences that will live on in their…
Amazon is expanding its Sponsored Products advertising format to AmazonFresh brands. The company began notifying partners Thursday. What it means. That means brands can add their ASINs (Amazon’s version of…
Big CPG brands are increasingly looking like tech companies as they seek to disrupt their own businesses. The last demonstration of this was a significant one: for the first time…
Every nine out of ten dollars in the fast-moving consumer goods (FMCG) industry come from online sales, according to an infographic by Grip, a Web-based software that automatically generates images at…
Entertainment marketers are masters at grabbing an audience’s attention in a split second with just one image, clip, or tweet. They do this by deftly focusing their marketing on three…
