Creating

4 Tips for Creating An Internal Newsletter That Isn’t Boring

4 Tips for Creating An Internal Newsletter That Isn’t Boring

7 minute read time Campaign Monitor – Jan 25, 2022 Employee loyalty isn’t something you automatically get. If the record-breaking resignation numbers in recent years have shown us anything, it’s that you have to continue to earn your employees’ engagement and loyalty. However, internal communications can often come as an uncreative afterthought in organizations, which […]

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5 steps to creating a responsible AI Center of Excellence

5 steps to creating a responsible AI Center of Excellence

Join Transform 2021 for the most important themes in enterprise AI & Data. Learn more. To practice trustworthy or responsible AI (AI that is truly fair, explainable, accountable, and robust), a number of organizations are creating in-house centers of excellence. These are groups of trustworthy AI stewards from across the business that can understand, anticipate,

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Five Tools for Creating Storyboards to Plan Videos and Presentations

Five Tools for Creating Storyboards to Plan Videos and Presentations

Creating a storyboard is an excellent way to outline and plan videos, presentations, and written stories. In the old days this was done with paper and pencil. Today, storyboards can be created with a variety of digital tools. Here are five ways to create storyboards with digital tools. Canva, which recently launched a new desktop

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r/marketing - I've been creating content on LinkedIn for 1.5 years, I came to share my learnings.

r/marketing – I’ve been creating content on LinkedIn for 1.5 years, I came to share my learnings.

Hey Guys, I’m going to make it short and succinct. I invested a lot of time in LinkedIn content marketing and it is generating results so far. If you have a B2B product on a tight budget this miniguide can give you some ideas. Pros: Requires zero $, can bring customers and puts you in

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Mental Health and Market Research: Creating More Empathetic Brand Experiences

Mental Health and Market Research: Creating More Empathetic Brand Experiences

Monday 20 April 2020, 9:00 am Emotional distress is certainly nothing new. The World Health Organization reported in January that over 264 million people worldwide suffer from depression – and that was before the COVID-19 pandemic forced people into seclusion and released a new and prolonged onslaught of anxiety-provoking news. Now, as citizens grapple with

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How Creating a Community for Moms Helped This Media Company Build a Highly Engaged Email List

How Creating a Community for Moms Helped This Media Company Build a Highly Engaged Email List

Find out why this company dropped everything to help moms during COVID-19. By Kristin MacLaughlin April 22, 2020 Life changed quickly for 24/7 MOMS — a media company that creates content to simplify motherhood — when COVID-19 shut down most of the USA.   Founder Trisha Novotny knew she needed to change her business strategy. Her

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9 Tips for Creating Instagram Video Ads that Generate Sales

If you want to get the most out of Instagram these days, you need to go beyond just publishing photos. Videos drive the highest engagement on this network – 21.2% more interactions than images, according to one study: The same thing applies to ads: According to another study, video ads generally generate 7.5X more clicks than display ads.

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Coronavirus creating disruption, uncertainty for digital marketing ecosystem

The news cycle has been dominated by discussion and speculation about the coronavirus or COVID-19. That’s also true in the tech press, as major industry events cancel and companies such as Apple, Facebook and Uber say revenues will likely take a hit because of supply chain issues or declining consumer demand. Online publishers have indicated

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