Creation

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How to Market Your Knowledge and Integrate Content Creation with Outreach and Relationship Building

Your knowledge and experience is your biggest asset. That’s what defines your business and that’s what helps you stand out. How to effectively market your knowledge online? Of course, content marketing is the answer. But simply creating expert content is not going to be answer. You need to put it forward in front of niche

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SG Facebook Launches Video Creation App

Facebook Launches Video Creation App

In an effort to empower its community of creators and gain a larger piece of YouTube’s pie, Facebook has announced that it will launch a standalone video creation app which will be integrated into Facebook Live later in the year. Making the announcement at VidCon on June 23, Facebook said that the app will enable video

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Content Marketing Tips: From Creation to Distribution

“Content marketing has become central to digital marketing strategy. Its objective is simple: create genuinely useful or entertaining content for many specific niches of your target audience—not to overtly promote your business, but to build rapport and brand equity—and give it away for free.” —Scott Brinker In content marketing, the objective is simple, but the

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