Gary Vaynerchuk famously said, “Content is king. But context is queen, and she runs the household.” This is certainly true for most successful content creators. After all, it’s hard to build an audience if you’re not putting your content into context by making it easy for your audience to relate to. If a business […]
How Successful Content Creators Address The Needs Of The Audience Read More »
Amy Gesenhues is Third Door Media’s General Assignment Reporter, covering the latest news and updates for Marketing Land and Search Engine Land. From 2009 to 2012, she was an award-winning syndicated columnist for a number of daily newspapers from New York to Texas. With more than ten years of marketing management experience, she has contributed
Advanced page-level keyword research, Facebook news & top video creators Read More »
Most people, regardless of their age, operate like small children. They never truly grow up. What does this mean? Most children are focused completely on their own needs and wishes. They want more, more, more. As a foster parent, I see this every single day. We get our kids something, and within a few moments,
Do different age groups prefer different online content? Yes, they do. There is no single universal marketing strategy that could work for everyone. A 50 year-old non-techno person would have an entirely different reaction to an online advertisement as compared to a person in his late teens. That’s why it is impossible to run a
What Content Creators Need to Know About Generational Marketing Read More »
Steve Jobs once said “Real artists ship.” If you want to make your content marketing strategy successful, you need to regularly ship (i.e., deliver) great content. Using the right tools is crucial to maximize productivity. The right tools help you create more and better content with ease. Though 56% of marketers have a bunch of content
20 Lesser-Known Tools for Smart Content Creators Read More »
Facebook continues to step up its fight with YouTube for the hearts and minds and, most importantly, content of YouTube’s creators. On Friday, Facebook announced that later this year they will roll out a mobile app for video creators to produce and publish live and on-demand videos to the social network; keep up with fans across
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