CRM

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How CRM Software Increases Productivity and Profits in Retail Sales

The ‘R’ in Customer Relationship Management is where the magic of lies: the customer relationship. In today’s world of over-crowdedness and overstimulation, relationships are the key to connecting with retail customers in a meaningful way. Research reveals —as does intuition—that retail customers now desire more personalized care in the marketplace, from the sales floor to […]

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Three Tips for a Dynamite CRM Strategy

Three Tips for a Dynamite CRM Strategy We are all human beings living in the 21st century, and so we’re constantly bombarded with advertisements—especially in the digital realm. It’s not uncommon for our Facebook and Twitter feeds to be cluttered with ads, so it’s easy to tune out even the most persistent social-based marketing strategies.

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